Terry O'Reilly of the CBC Radio show The Age of Persuasion has a new book that tells the tales of marketing, branding and mass communication. Authored with the radio show's co-host Mike Tennant, it looks to be a great read.
While it doesn't include any anecdotes of Winnipeg advertising agencies, its written from the perspective of two people who love what they do. Both O'Reilly and Tennant are themselves award-winning practitioners of the craft.
Full Story
Subscribe to:
Posts (Atom)